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Although this section is short and to the point, it has it's own area for a reason. It's the most important and cost-efficient marketing device we know of to market to homebuilders.

Join the appropriate associations. It's that easy. Get involved in the homebuilders association, the AIA, the Remodeler's council, the MAME or MIRM committees, the Sales and Marketing Committees.

By getting involved, you'll demonstrate your understanding and interest in the building community. You'll gain access to hundreds of homebuilders at the monthly meetings. You'll get to know homebuilders one-on-one in committee meetings. You'll be in directories and on membership lists.

Considering the fact that an associate membership usually runs about $500 - $800 per year, it's really a simple, cost effective way to market yourself to the homebuilding community.


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